Digital marketer (Digital Marketing Specialist)

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February 16, 2024

Position Overview:

We are seeking a highly motivated and skilled Digital Marketer to join our dynamic team at a leading international software development company SoloWay Technologies. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our software services across the global markets. This role requires a deep understanding of digital marketing strategies to drive traffic, engage audiences, and generate leads.


As a digital marketer, you’ll need to:

  • plan and execute digital marketing strategy
  • support the organization’s website (prepare and publish case studies, prepare concepts of new pages, generate and implement new ideas)
  • support the organization’s profiles on digital platforms (Clutch, Dribble, DesgnRush etc.)
  • support the organization’s social media profiles (LinkedIn, Facebook)
  • develop marketing materials to support the sales (presentations, pitch decks etc)
  • measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • keep up to date with current digital trends
  • plan, execute and measure experiments and conversion tests
  • collaborate with internal teams to create landing pages and optimize user experience


You’ll need to have:

  • strong verbal and written communication skills 
  • attention to detail and accuracy
  • the ability to work independently and flexibly
  • the capacity to prioritize and work across multiple projects
  • the ability to work as part of a team
  • creative skills for contributing new and innovative ideas
  • analytical skills
  • understanding IT sector

Will be plus:

  • User Experience Design
  • Search Engine Optimization
  • Social Media Content Creation
  • Technical Writing
  • Email Marketing Software
  • LinkedIn ads
  • Facebook ads
  • Google Analytics, HotJar


  • Minimum 1-2 years of experience in the digital marketing industry (preferably in software domain)
  • English level: intermediate, upper intermediate
  • Knowledge of the keys digital marketing tools
  • Experience in optimizing user funnels
  • Knowledge of various metrics
  • Ivano-Frankivsk and Chernivtsi are preferable locations

We Offer:

  • The professional and friendly team;
  • Professional growth and development within the fast-growing company;
  • Flexible working conditions;
  • Focusing on every employee;
  • Chance to be a part of entrepreneurship;
  • Turning your ideas into reality;
  • Regular performance reviews;
  • Unforgettable corporate events and holidays celebrations after our victory.
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